Tracking & Analyitics

Google Webmaster Tools Overview

LENGTH: About 14 Minutes
Google Webmaster Tools has changed the way that you can communicate with Google and (more importantly) they can communicate with you.
In this video, internet marketing speaker, Dave Conklin, shows how to use Google Webmaster Tools to:

See what search terms you site is ranking for.
See where Google estimates most of your keyword traffic [...]

Google Analytics Basics

LENGTH: About 16 Minutes
With a basic understanding of analytics, you can spend hours analyzing data and creating a todo list of items to improve on your site.
Dave Conklin from ProspectMX goes over a few key sections to take a look at in this video.