LENGTH: 5 Minutes

There is a really great tool that allows you to check out how your customers’ eyes travel when they look at your site.  We discovered this tool through seo consultant, Gab Goldenberg.

The tool allows you to see the likely path of eyeballs (human eye simulation) on your site based on:

• Color of objects on the page
• Density of objects and color on the page
• Orientation of objects on screen
• Intensity of colors on the page
• Site and weight of certain objects
• The intersection of lines on the page
• Unique closures of objects on page
• Curves where there are many straight lines
• The length and width of objects on screen

There are some neat graphics on the how it works page that showcase this stuff.

So… watch the video and go check it out!

Here’s what we found about our site:

ProspectMX.com Heatmap Study